We support the wellbeing and livelihoods of the farmers and the
communities we operate in. Long term relationships are built on trust
and mutual understanding.
It is important to us to invest in the communities we operate in through
social programs, training, and infrastructure. We are in it for the
long hall. The success of our farmers is our success.
Many people don't know that the cinnamon or vanilla in their baked goods
is produced on small family plots of land. These ingredients are only
grown in limited areas around the world. Small farmers are the backbone
of our business.
Committing to standard pricing is key to the livelhood of small farmers
and protects their long term success against the volatility of the
markets. Floor pricing gives farmers the peace of mind that their crops
will be purchased for fair wages.